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Toto Wolff Preparing to Sell Shareholding Pricing Mercedes Formula 1 Team at £4.6 Billion

Toto Wolff with Mercedes F1 team
Team Principal Wolff has led Mercedes to historic success in Formula 1

Toto Wolff is in advanced talks to offload part of his ownership stake in the Mercedes Formula 1 team.

This transaction estimates the Mercedes team at £4.6 billion – a record for an F1 team – following the McLaren team was appraised at £3.5 billion in a change of ownership structure in September.

The Austrian executive, who owns a 33% stake of the Mercedes F1 operation, would sell a stake approximately five percent.

The 53-year-old will remain as team principal and CEO if the sale goes through.

Shareholder Breakdown

Remaining partners in the team are Mercedes and industrial group Ineos, who each also own one-third of the company.

A Mercedes spokesperson said: "We will be making no official statement on this. The management structure of the team stays unaltered, and all three partners are dedicated to the ongoing success of Mercedes-Benz in F1."

Financial Increase

The deal signifies a substantial rise in worth of Mercedes F1 after Ineos bought its stake for £208m in 2022.

This surge demonstrates the expansion in valuations of F1 teams recently as a consequence of the growing popularity of Formula 1 around the world.

This trend was evident with the box-office performance of the Formula 1 film starring Hollywood star Brad Pitt, which was released in summer 2023 and has grossed more than $630m (£458m) at cinemas worldwide.

It is Pitt's most successful film and the highest-earning sports film ever released.

Current Performance

The Mercedes team are second in the team standings, behind McLaren Racing, with three races remaining this season.

Mercedes' primary racer British driver George Russell has secured victory in 2 of the 21 grands prix this year and is fourth in the individual standings after McLaren's Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

Mercedes secured a unprecedented eight straight team titles and seven drivers' titles, six won by Lewis Hamilton and one by Nico Rosberg, from 2014 to 2021.

AP
Written by

Aaron Perkins

A seasoned gambling analyst with over a decade of experience reviewing online casinos and betting sites across Europe.

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